1. How to Create a Cinematic Backdrop for Your Text Effect
Open up InDesign and go to File > New > Document. Create a document at any size. Here, I’ve set the page to A3Landscape. Then click OK.
Expand the Layers panel (Window > Layers) and rename Layer 1 as Background. Create three new layers in this order: Type, Highlight, and Overlay.
Then lock all layers except Background, which we’ll work on first.
Expand the Swatches panel (Window > Color > Swatches) and create three new CMYK swatches:
Pale Grey: C=13 M=9 Y=10 K=0
Slate: C=68 M=58 Y=55 K=63
Rich Black: C=87 M=76 Y=62 K=95
Take the Rectangle Tool (M) and drag across the whole page, setting the Fill to your new Rich Black swatch.
With the shape selected, head up to Object > Effects > Gradient Feather. Apply a Linear gradient, with an approximate -130 Degree angle, allowing for a diagonal gradient effect. Click OK.
Edit > Copy and Edit > Paste in Place the rectangle. Adjust the Fill of this second shape to Slate.
Head up to Object > Effects > Gradient Feather, as before, and adjust the Type of the gradient to Radial, allowing the color to lighten towards the center of the page. Click OK.
2. How to Create Your Movie Typography
Lock the Background layer and unlock the layer above, Type.
Create a text frame across the center of the page, and type in your text. From the Character panel (Window > Type & Tables > Character) or the top Controls panel, set the Font to Day Poster Black, or your font of choice.
From the Swatches panel, set the Font Color to Pale Grey. Edit > Copy the text frame. We’ll need to paste in another copy of this a little later.
With the text frame selected, go to Object > Effects > Drop Shadow. Switch the Effect Color to Rich Black for a deep, inky shadow.
Set the Opacity to 100% and add 15% Noise. Tweak the other options slightly until you are happy with the shadow.
Click on Inner Shadow in the window’s left-hand menu. Bring the Opacity down to around 40%, set the Choke to about 30%, and add around 7% Noise. Ensure the inner shadow falls in the same direction as your drop shadow.
Finally, click on Inner Glow in the left-hand menu. With the Opacity set to about 10%, bring up the Choke to 60% and the Noise to 50%, and set the Source to Center.
Then click OK to exit the window.
Edit > Paste in Place the text frame you copied earlier (see Step 1).
Unlock the Highlight layer.
Expand the Type layer, select this new text frame, and drag it up to sit inside the Highlight layer. Then lock the Type layer.
From the Swatches panel, set the Stroke Color of the text (you can switch to this by clicking on the ‘T’ symbol sitting behind at the top-left corner of the panel) to [Paper].
From the Stroke panel (Window > Stroke), increase the Weight of the text’s white stroke to 3 pt.
With the text frame selected, go to Object > Effects > Drop Shadow, and apply a 45% Opacity shadow, setting the Effect Color to Rich Black. Add about 15% Noise.
Click on Bevel and Emboss in the window’s left-hand menu. Set the Style to Inner Bevel and Technique to Chisel Hard, and bring the Depth and Opacity of both the Highlight and Shadow to 100%.
Click OK to exit the window, and view your text effect so far.
3. How to Apply an Authentic Vintage Texture to Your Effect
Lock the Highlight layer and unlock the top layer, Overlay.
Create an image frame across the whole page using the Rectangle Frame Tool (F). Go to File > Place and navigate to one of the image textures from the texture pack you downloaded earlier.
Click Open, allowing it to fill the whole frame.
Go to Object > Effects > Transparency, and set the Mode to Soft Light. Click OK.
Your text effect is finished—awesome work! This is a really characterful effect, which is great for adding vintage flair to posters or flyers.